America's Army

Genre: First-person Shooter · Platforms: Windows · License: Freeware

America's Army (also known as AA or Army Game Project) is a series of video games and other media developed by the United States Army and released as a global public relations initiative to help with recruitment. America's Army was conceived by Colonel Casey Wardynski and is managed by the U.S. Army's Office of Economic and Manpower Analysis at the United States Military Academy.[2] Wardynski envisioned "using computer game technology to provide the public a virtual Soldier experience that was engaging, informative and entertaining." [1]



Col. Wardynski, who holds a PhD in Policy Analysis, recognized that the appetite of young Americans for electronic entertainment was growing faster than their interest in television and other forms of traditional media. According to Nielsen, three out of four residences with males under 34 have a game system.

Furthermore, first-person, military-themed games featuring land forces, had become one of the most popular game genres among young adult males. The objective for America’s Army was to harness multiplayer game technology and the Internet to place a vivid, virtual Soldier sampling experience in the immediate environment of young adults and thereby overcome obstacles that were confronting the Army’s strategic communication efforts. Due to the economies to scale and measurement opportunities afforded by web-based games, this effort would also drive down the costs of communicating with young Americans and increase Army capacity to assess marketing effectiveness.


[1] source: Wikipedia

America's Army (also known as AA or Army Game Project) is a series of video games and other media developed by the United States Army and released as a global public relations initiative to help with recruitment. America's Army was conceived by Colonel C ... Read more »

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